Saturday, April 12, 2014

What is someone that designs athletic sneakers called?




coolkid


What is the job that requires to design sports sneakers, cleats and stuff?

And sorry- I couldn't figure out what would be the best category for this question.



Answer
They could be called Athletic Shoes Designers or Sneakers Designers. Here is a brief discussion:

The origins of the sneaker reside in rubber soled shoes in the late nineteenth century. Profitable lines such as Keds, Converse, Puma, and Nike revolutionized athletics and comfort wear over the next century. Soon, sports stars began to lend their names and images to corporate shoes. This created entire lines of clothing and fashion, spiking sales and giving way to an entire subculture.

History
1. Rubber soled shoes were first called plimsolls. The major defect in the shoes were their size and lack of distinguishing between a right and left foot, making them relatively uncomfortable. Finally, in 1892, Goodyear begins to mass produce a rubber soled shoe called Keds. The advertising for the brand called them sneakers. The title came from the fact that someone could "sneak up on someone" while wearing them.

A revolution in specialization occurred in 1917 when a company called Converse introduced a canvas and rubber shoe geared towards basketball. The All-Star sported ankle support as the canvas would go higher up the leg than a normal shoe, creating the high top.
Features
2. 1920 saw the formation of Adidas by Adi Dassler in his mother's washroom. The company eventually released the first tennis shoe in 1931, creating a fad that continued for the next twenty years. Puma moved towards the idea of supplying entire sports teams with shoes in 1948. The company supplied the West German football team with shoes, highlighting their brand name in the Olympics.

1950 ushered in a decade that introduced the youth as a buying power in the United States. The image of rebellion provided by pop stars like James Dean helped to spur sales of sneakers to new heights. Wide varieties and styles of sneakers became available. With the support of sports stars, new technologies burst onto the scene.
Function
3. Throughout the remainder of the twentieth century, an emphasis on technology became the focus of companies. In 1968, a company called Nike, named after the Greek Goddess of Victory, began to market new designs and technologies. It developed the waffle sole. This created additional grip and traction for athletes. In 1979, Nike made the largest advancement in athletic shoes since their early inception. With the Nike Air, the company revolutionized cushioning by adding a pocket of air in the heel of the shoe. This resulted in added padding for athletes, aiding the safe and comfortable utilization of sneakers for an active lifestyle.
Types
4. Many styles and types of sneakers are available from a variety of companies. Amongst these are the overall athletic shoe and the modern, redesigned cleat. Racing and track shoes were developed for Olympic athletes to better enhance their abilities. Track shoes generally implement a rubber based bottom while adding small spikes for better grip. Some of the most popular sneakers are those designed for basketball. These can range in styles, but they usually offer ankle support and utilize the air technology developed by Nike.
Considerations
5. Sneaker companies have used popular sports stars in their advertising and marketing of shoes since almost their inception. The Chuck Taylor All-Star is one of the oldest and most profitable pair of sneakers. Released in 1923, it has sold more than 744 million pairs and maintained its popularity for decades. Converse's Jack Purcell tennis shoe spiked sales, and Joe Namath's Super Bowl III victory with Pumas added more attention to that company.

In 1985, Nike introduced perhaps the most successful line of shoes ever with the Air Jordan. Utilizing the success of Chicago Bulls star Michael Jordan, the line has continued to be one of the fastest selling in the industry. Beyond the shoes themselves, Nike was able to move the iconic image into other merchandise, redeveloping the sneaker into an entire sports clothing line.

By Jason Chavis, eHow Contributing Writer

Do heel spurs make your calf hurt?




kitkat


My heel had been hurting bad for a couple days so I went to the dr. and was told I have a heel spur. They say they hurt the worse when you get up in the morning, but my calf hurts worse than my heel. My calf muscle is so tight, when I walk it hurts worse than my heel. So my question is why is my heel spur making my calf hurt so bad?


Answer
Hello KitKat,

Yes, of course it is possible.
I would contribute the pain you have in your calf to your achilles tendon.
This tendon who comes from the calf attaches to your heel bone.
It is possible that your achilles tendon is shorter than usually nd that would mae your calf stiff.

I would suggest you stretch every morning, ice your foot and calf at least 3 times a day and rest.

Also wear god athletic shoes with arch supports.

If you can answer these questions I might give you further assistance -

1) Where exactly in your foot does it hurt - you can use this reference chart - http://upload.wikimedia.org/wikipedia/en/b/ba/PF-PainAreas.jpg
2) Does it hurt more after you rest ?
3) What kind of shoes you usually wear?
4) Does it hurt if you press on it?
5) Do you have low or high arches?

You can write directly to me if you prefer at itaiw@yahoo.com

Good luck!




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